{
  "market": "good-morning-brighton",
  "pack": "brighton-event-sponsor-calendar-approval",
  "updated": "2026-06-15",
  "status": "internal_prep_only",
  "approvalRequiredFrom": "the editor",
  "launchBoundary": "Do not contact sponsors, reserve inventory, publish event claims, collect payment or imply live circulation before the editor approves outreach and every event date is rechecked on the source page.",
  "summary": "Reviewable sponsor timing pack for Brighton event-window research before any prospect contact, checkout, slot hold, public event claim or subscriber send.",
  "proofSnapshot": {
    "eventWindows": 5,
    "sourceRoutes": 5,
    "rankedInternalActions": 4,
    "liveActionsEnabled": 0
  },
  "topWindows": [
    {
      "rank": 1,
      "window": "Brighton & Hove Pride weekend",
      "dates": "2026-08-01 to 2026-08-02",
      "source": "Brighton & Hove Pride",
      "sourceUrl": "https://www.brighton-pride.org/",
      "packageFit": "Launch week sponsor",
      "sponsorFit": [
        "Hotels and serviced apartments",
        "Restaurants, bars and late-night venues",
        "Travel, parking and taxi services",
        "Retail, salons and visitor services",
        "Community, accessibility and welfare routes"
      ],
      "readerUse": "Weekend planning, travel disruption, visitor pressure, parade timing, safety links, accessibility checks and practical local offers.",
      "proofGate": "Recheck official Pride dates, travel guidance, parade page, advertiser opening hours, booking route, terms and crowd-safety wording before any pitch."
    },
    {
      "rank": 2,
      "window": "Brighton Centre family theatre run",
      "dates": "2026-07-10 to 2026-07-12",
      "source": "Brighton Centre",
      "sourceUrl": "https://brightoncentre.co.uk/whats-on/2026/blueys-big-play/",
      "packageFit": "Founding issue sponsor",
      "sponsorFit": [
        "Family restaurants",
        "Hotels",
        "Parking and transport services",
        "Childcare, tutoring and summer activity providers"
      ],
      "readerUse": "Family diary planning, matinee timing, rail or parking checks and child-friendly food offers.",
      "proofGate": "Verify live event dates, audience fit, offer age terms and advertiser landing page before copy approval."
    },
    {
      "rank": 3,
      "window": "VisitBrighton late-June event cluster",
      "dates": "2026-06-20 to 2026-06-30",
      "source": "VisitBrighton",
      "sourceUrl": "https://www.visitbrighton.com/whats-on/events-calendar",
      "packageFit": "Referral reward sponsor",
      "sponsorFit": [
        "Independent retail",
        "Cafes and brunch",
        "Bars and music venues",
        "Workshops and local makers"
      ],
      "readerUse": "Weekend picks, evening listings, local maker markets, visitor footfall and last-minute ticket checks.",
      "proofGate": "Use only after checking each event listing and any sponsor offer on the advertiser's own current page."
    },
    {
      "rank": 4,
      "window": "Pride parade and street-party utility box",
      "dates": "2026-08-01 to 2026-08-02",
      "source": "Brighton & Hove Pride parade and street party pages",
      "sourceUrl": "https://www.brighton-pride.org/pride-parade/",
      "packageFit": "Checked service box",
      "sponsorFit": [
        "Breakfast, brunch and alcohol-free venues",
        "Late travel and parking services",
        "Retail essentials",
        "Accessibility-aware visitor services"
      ],
      "readerUse": "Same-morning route, travel, weather, opening-hours, age-restriction and welfare checks around the busiest city-centre Pride routes.",
      "proofGate": "Do not publish or sell this as official Pride inventory. Recheck official parade, street-party, travel and advertiser pages on the morning of publication."
    },
    {
      "rank": 5,
      "window": "Brighton Centre December concert demand",
      "dates": "2026-12-08",
      "source": "Brighton Centre",
      "sourceUrl": "https://brightoncentre.co.uk/whats-on/2026/ocean-colour-scene/",
      "packageFit": "Event-week placement",
      "sponsorFit": [
        "Hotels",
        "Pre-show restaurants",
        "Taxis and late transport",
        "City-centre bars"
      ],
      "readerUse": "Pre-show planning, rail checks, dinner booking and late-night return options.",
      "proofGate": "Verify the event remains listed, then require advertiser availability, prices and terms."
    }
  ],
  "requiredBeforeApprovalRequest": [
    "Re-open every event source route and record checked date/time.",
    "Verify each event date, venue, organiser wording, ticket or booking route and cancellation risk on the source page.",
    "Capture current advertiser-site proof before drafting any sponsor copy or offer box.",
    "Confirm copy does not imply official partnership, guaranteed footfall, reserved inventory or live circulation.",
    "Keep Stripe, invoice, public sponsor names, public posts and Buttondown sends disabled until separately approved."
  ],
  "stopRules": [
    "Do not contact prospects or public bodies from this pack.",
    "Do not reserve inventory, collect payment or imply a sponsor placement.",
    "Do not publish dated event guidance until sources are rechecked close to publication.",
    "Do not use stale advertiser opening hours, prices, availability, booking terms or accessibility claims."
  ],
  "proofRoutes": {
    "calendarPage": "/advertising/sponsor-calendar/",
    "approvalPackJson": "/advertising/sponsor-calendar/approval-pack.json",
    "proofLedger": "/advertising/proof-ledger/",
    "prideSprint": "/advertising/pride-sponsor-sprint/",
    "bookingPipeline": "/advertising/booking-pipeline/",
    "outreachCopy": "/sponsor-outreach/"
  }
}