Outreach priority

Which Brighton sponsor categories to work first.

Ranked lanes for manual sponsor research across Brighton, Hove, Portslade, Rottingdean, Patcham, North Laine, The Lanes and the seafront. Use this only after live outreach is approved.

Internal prep only: do not contact prospects, reserve inventory, collect payment, publish ads or imply live circulation before the editor approves launch.

Lead routes Media kit Booking intake

Ranked lanes

Prioritised by local fit, morning usefulness, spending power, repeat potential and copy safety.

Lane 1

Restaurants, cafes, bars, theatres and weekend venues

Dense Brighton hospitality and events market with obvious weekend CTAs and referral reward fit.

Areas: Brighton; Hove; North Laine; The Lanes; Seafront

CTA examples: Book this weekend; Claim reader tickets; Sponsor a referral reward

Proof needed: Live booking page; Date-specific availability; Prize terms if relevant

Lane 2

Estate agents, lettings and relocation

High-value property market and commuter/remote-worker demand create strong sponsor upside.

Areas: Brighton; Hove; Portslade; Patcham; Rottingdean

CTA examples: Book a valuation; View local listings; Download a move checklist

Proof needed: Service-area page; Clear advertiser identity; No investment-return claims

Lane 3

Schools, tutoring, childcare and holiday clubs

Family decisions are practical morning-use cases with repeat seasonal demand.

Areas: Brighton; Hove; Portslade; Patcham

CTA examples: Book an open day; Check holiday club places; Book a tutoring assessment

Proof needed: Dates and age ranges; Local venue; No unsupported results claims

Lane 4

Clinics, dentists, opticians, physios and gyms

Appointment-led local services fit morning planning, with conservative copy.

Areas: Brighton; Hove; Portslade

CTA examples: Check appointments; Join the waiting list; Book an assessment

Proof needed: Practice identity; Booking route; No clinical outcome claims

Lane 5

Hotels, tours, museums and visitor attractions

Visitor economy can support weekend editions and local-experience referral rewards.

Areas: Seafront; Brighton; Hove; Rottingdean

CTA examples: Book a stay; Plan a weekend; Reserve tour places

Proof needed: Live booking URL; Date availability; Offer terms

Lane 6

Trades, gardens and home improvement

Homeowners, landlords and flat owners need local quote routes and repairs.

Areas: Brighton; Hove; Portslade; Patcham

CTA examples: Get a local quote; Book a survey; Check availability

Proof needed: Trading identity; Service area; Insurance or accreditation where relevant